Salesforce is a cloud Software as a Service (SaaS) company that specializes in Customer Relationship Management (CRM).
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What is Software as a Service (SAAS)?
Software as a service (or SaaS) is a way of delivering applications over the Internet-as a service. Instead of installing and maintaining software, you simply access it via the Internet, freeing yourself from complex software and hardware management.
SAAS is also known as Web-based software, on-demand software, or hosted software.
A few benefits of SAAS:
- Multi-tenancy model
- Automated provisioning
- Single Sign On
- Subscription based billing
- High availability
- Elastic Infrastructure
- Data Security
- Application Security
- Rate limiting/QoS
What is Customer Relationship Management (CRM)?
CRM is defined as customer relationship management and is a software system that helps business owners nurture their relationships with their clientele. A CRM also assists with organization, efficiency, time management, and impressing clients every step of the way.
CRM is a technology for managing all your company’s relationships and interactions with customers and potential customers. It is a platforms built to manage marketing, sales, customer service, and support, all connected to help companies work more effectively.
A few advantages:
- Connect Your Business Silos.
- Make Improvements To Your Bottom Line.
- Identify And Categorize Leads.
- Increase Customer Lifetime Value.
- Offer Better Customer Support.
- Improve Products And Services.
- Be Ready For Whatever’s Next.
Why is Salesforce so Popular?
Salesforce is a great platform providing incredible opportunities for businesses of all types and sizes.
- Advanced data organization – make the data accessible across all departments within a company.
Efficient Pipeline & Time Management – Automate, Set process, work flows, engage/ re-engage Customers
Advanced Analytics Tools – empower marketers, sales, and data analysts to establish intelligent customer interaction
AppExchange Ecosystem – access thousands of verified applications to expand the platform’s functionality
Flexibility and Customization – broader applicability to a varied range of companies and businesses
Cloud of Trust – complies with security and government regulations worldwide, such as TRUSTe, TUV Certificate, PCI DSS Compliance, ISO 27001 Certification, etc
Salesforce as a career?
3.3 million new jobs are predicted to be created in the Salesforce economy by 2022.
- Skills Shortage
- Entry Level Programs
- Niche Skills
- Sales Roles
Various Job Profiles:
Salesforce Project Manager
Salesforce Business Analyst
Salesforce Developer, etc.
Get started with Salesforce?
Sign up for an account to continue. –For training you can start with free trials. https://www.salesforce.com/form/signup/freetrial-elf-v2-fp/?d=cta-li-promo-147
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